Building Marketing Solutions on a Foundation of Trust

At Spotlight Marketing, trust isn’t just a buzzword—it’s the guiding principle that shapes every collaboration. We recognize that Caribbean boutique hoteliers aren’t just looking for fancy campaigns or quick fixes; they want genuine partners who value their goals, respect their unique stories, and drive measurable results.

Our Mission

Transparent Data & Results: No guesswork, no empty promises. We prioritize clear reporting and analytics so you always know where your marketing investments stand.

Core Values

Personalized Attention: We work with only one hotel per quarter, ensuring each partner receives our undivided focus and unwavering commitment.

Our History

Proactive Problem-Solving: From strategic pivots during low seasons to creative brand storytelling, we don’t wait for instructions—we actively seek opportunities to help you shine.

Whether you’re striving to reduce OTA fees or enhance guest loyalty, our team’s first goal is to earn your confidence, one conversation and one campaign at a time. When trust sits at the heart of your marketing efforts, everything else flows naturally—improved bookings, stronger guest relationships, and a thriving, memorable boutique hotel that stands out among the islands.

Meet the Vision Behind Spotlight Marketing

A Story of Data, Discovery, and a Passion for Freedom

Long before Spotlight Marketing became a reality, our founder’s life was already a tapestry of global cultures and curious exploration. Growing up in Dubai meant exposure to people from all over the world—an environment that sparked an openness to different perspectives and a hunger for genuine connections.

Yet, formal education rarely captured that spark, leading to a pattern: studying just enough to excel without truly investing heart and soul. From engineering in Bangalore, India, to a Master’s in Global Operations and Supply Chain Management at the University of Bristol, the search for real passion continued. A pivotal role at Jaguar Land Rover as an Analytics Consultant finally lit the fuse, revealing the undeniable power of data-driven insights and how the right strategies can transform entire communities.

That’s where Spotlight Marketing was born—at the intersection of freedom (travel), learning (constantly evolving strategies), and meaningful business (helping boutique hotels reclaim their story from OTAs). Caribbean properties, with their rich cultural heritage and desire to showcase authentic experiences, became the perfect partners. We believe that by combining an analytical mindset with heartfelt storytelling, we can help these one-of-a-kind hotels shine on a global stage—reducing costs, boosting direct bookings, and creating magical experiences guests cherish for a lifetime.

Today, we remain a small, driven team—one that leverages its global roots, analytical rigor, and heartfelt respect for each island’s unique flavors. By limiting our client roster to one boutique hotel per quarter, we ensure no detail goes unnoticed and no opportunity is missed. We’re dedicated to the craft of deep partnership, real results, and preserving the essence of what makes your property so extraordinary.

If you’re looking for a hardworking, globally aware marketing specialist who recognizes that travel isn’t just business—it’s freedom, inspiration, and growth—then we invite you to explore how Spotlight Marketing can help your hotel sparkle in the eyes of discerning travelers worldwide.

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